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Nominet UK Dispute Resolution Service
DRS 04884 Maestro
International, Inc v Mark Adams
Decision of Appeal Panel
Dated: 13 December, 2007
1.
Parties:
Complainant/
Appellant: Maestro
International Inc.
Address:
2000, Purchase Street
Purchase
New York Postcode
10577-2509
Country
USA
Respondent Mark Adams
Address:
PO Box 7310
Milton Keynes
Buckinghamshire Postcode:
MK8 0ZQ
Country:
UK
In this decision, for simplicity’s
sake, we propose to maintain the terminology of the Expert’s decision and
refer to the Complainant/Appellant as “the Complainant” and the Respondent
as “the Respondent”.
2.
Domain Name in dispute:
maestro.co.uk
This domain name is referred to
below as the “the Domain Name”
3.
Procedural Background:
12/07/2007 Dispute entered into
system
18/07/2007 Hardcopies received in full
20/07/2007 Complaint documents
generated and sent to Respondent
14/08/2007 Extension of time for
Response requested and granted. New deadline 20/08/2007
21/08/2007 No Response
received
05/09/2007 Fees for
Expert Decision received from Complainant
12/09/2007 Mr Steven
Maier selected as expert
26/09/2007 Expert
Decision sent to Nominet
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09/10/2007 Notice of intent to
appeal received from Respondent together with the appropriate deposit
fee
30/10/2007 Balance of Appeal payment received
30/10/2007 Appeal Notice received
and forwarded to Complainant
14/11/2007 Appeal Response received and copied to
Respondent
14/11/2007 Mr Tony Willoughby
selected as chair of Panel; Messrs Chris Tulley and Mark de Brunner
selected as co-panellists
Each of Messrs. Tony Willoughby,
Chris Tulley and Mark de Brunner (the undersigned, “the Panel”) have
individually confirmed to the Nominet Dispute Resolution Service
that:
“I am independent of each of
the parties. To the best of my knowledge and belief, there are no facts or
circumstances, past or present, or that could arise in the foreseeable
future, that need be disclosed as they might be of a such a nature as to
call in to question my independence in the eyes of one or both of the
parties.”
This is an Appeal against a
Decision at first instance. The Panel for this Case was appointed to
provide a decision on or before 9 January, 2008. This process is governed
by the Procedure for the conduct of proceedings under the Dispute
Resolution Service (“the Procedure”) and the Decision is made in
accordance with the Dispute Resolution Service Policy (“the
Policy”). Both of these documents are available for inspection on the
Nominet website (http://www.nominet.org.uk/disputes/drs). |
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4. The
Nature of This Appeal:
The Policy §10a provides that:
“the appeal panel will consider appeals on the basis of a full review
of the matter and may review procedural matters”.
The Panel concludes that in so far
as an appeal involves matters other than purely procedural complaints the
appeal should proceed as a re-determination on the merits. Accordingly,
the Panel does not propose to undertake a detailed analysis of the
Expert’s decision and will only refer to the Expert’s decision where the
Panel feels it would be helpful to explain any difference in
approach. |
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5. Formal
and Procedural Issues:
There are no outstanding formal
or procedural matters, which need to be addressed by the
Panel. |
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6. The
Facts:
The Complainant is a subsidiary of
Mastercard, which, as a household name in the United Kingdom, needs no
introduction. MAESTRO is Mastercard’s leading debit-card brand in the
United Kingdom.
It is not in dispute that the
Complainant has trade mark rights in the mark, MAESTRO (word), for a wide
variety of goods and services largely in the financial services
field.
The Respondent is engaged in web
design and domain name registration services. He trades under the name,
3DWeb Online Services and has his main trading website at www.3dweb.co.uk.
Between May 2004 and May 2005 the
Respondent registered a number of domain names comprising and/or including
the well-known trade marks of others e.g. <goldenarches.co.uk>,
<beverlyhillscop.co.uk>, <bigbrothertv.co.uk>,
<popidol4.co.uk>, <forrestgump.co.uk>,
<phonenames4u.co.uk>
and
<netnames4u.co.uk>.
The Respondent registered the
Domain Name on 5 April, 2006 and shortly afterwards the Domain Name was
connected to the Respondent’s above mentioned website.
On 19 July, 2006 someone
representing the Complainant emailed the Respondent asking him how much he
wanted for the Domain Name. The Respondent replied a few minutes later
saying that he was planning to develop the Domain Name “and would only
consider selling it for an exceptional offer”.
On 24 July, 2006, the
Complainant’s representative went back, asking the Respondent what figure
he had in mind. The Respondent replied the same day saying that he had
reserved the Domain Name for his own use and had already invested a
significant amount of time and energy in the brand. He invited the
Complainant’s representative to put in his best offer. The correspondence
terminated there.
On 3 April, 2007 the Complainant’s
solicitors wrote a letter of demand to the Respondent seeking transfer of
the Domain Name.
On 10 April, 2007 the Respondent
replied disputing the validity of the Complainant’s trade mark rights,
arguing non-infringement and groundless threats and denying passing off.
He states that he proposes to use the Domain Name for music downloads,
educational and tuition services.
On 17 April, 2007 the Complainant
dismisses the Respondent’s arguments and renews the demand for transfer of
the Domain Name.
This line of correspondence ends
with the Respondent’s reply of 24 April, 2007 in which he restates his
position. In this letter he states that he registered the Domain Name
unaware of the Complainant’s brand and with the dictionary meaning of the
word in mind. He declines to agree to transfer of the Domain
Name. |
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7. The
Parties’ Contentions:
The Panel does not feel it
necessary to set out in full here the parties’ contentions at first
instance. They are set out by the Expert in his decision of 26 September,
2007.
The issues before the Panel are
amply set out in the Appeal Notice and Response, which are quoted in full
below.
The Complainant ’s Appeal
Notice |
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1. The Expert has,
notwithstanding his own reservations as to the veracity of the
Respondent’s assertions (made in correspondence rather than in a formal
Response) (Paragraph 7.27 of the decision), given the Respondent the
benefit of the doubt. In light of the evidence submitted of registrations
by the Respondent of domain names including well known trade marks of
third parties, the Expert was wrong to do so and he should have considered
the Complaint in the overall context of a Respondent who has a record of
registering domain names which include third party trade
marks.
Respondent’s lack of Response and
Correspondence
2. Paragraph 4 of the
Decision acknowledges that no Response was filed to the Complaint despite
an extension of time being granted to the Respondent.
3. All correspondence
between the Complainant’s representative and the Respondent is attached to
the Complaint at Annex F.
4. Section 5(iv) of the
Procedure stipulates that any Response to the Complaint must end with the
following statement of truth: “The information contained in this
response is to the best of the Respondent’s knowledge true and complete
and the matters stated in this response comply with the Procedure and
applicable law”.
5. The Expert is right to
have regard to all evidence submitted by the Complainant, including all
correspondence with the Respondent, but, in the absence of a statement of
truth, ought not to have relied on it to such a large extent in his
consideration of the overall merits of the case.
6. The Respondent should not
be allowed to benefit from submissions that have not been verified by a
statement of truth and therefore unfairly profit from his decision not to
respond to the Complaint in the manner provided by the Policy and the
Procedure.
Pattern of Abusive Registrations
7. The expert acknowledges
that the Respondent’s domain names listed at Annex G to the Complaint
“stretch the boundaries of
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what can properly be regarded
as generic” and that at least <forrestgump.co.uk> cannot
be seen as generic.
8. It is submitted that the
Expert was too generous in his assessment of the Respondent’s domain
names. All of the domain names listed in the Complaint are either
identical to or incorporate famous third party trade marks in which the
Respondent has no legitimate rights and therefore constitute a pattern of
registrations. The Expert clearly had in mind that it was necessary or at
least of relevance that there was no evidence of “findings” of Abusive
registrations. This in not the correct test to be applied under the
Policy, and lead to the Expert incorrectly dismissing this ground of
complaint. The correct test is whether “The Complainant can demonstrate
that the Respondent is engaged in a pattern of registrations where the
Respondent is the registrant of domain names (under .uk or otherwise)
which correspond to well known names or trade marks in which the
Respondent has no apparent rights, and the Domain Name is part of that
pattern.” Had the Expert applied the correct test he would have found
that the registration of the Domain Name was Abusive.
Evidential Burden
9. Section 2(b) of the
Policy states that “The Complainant is required to prove to the Expert
that both elements [of Section 2(a)] are present on the balance of
probabilities”. It is submitted that, and notwithstanding the
Expert’s assertions to the contrary, this was not the test in fact applied
by the Expert who seemingly applied a far higher test.
10.Although MAESTRO has a
dictionary definition and has been used as a trade mark by other
organisations, the Complainant’s substantial use of MAESTRO in the
financial services industry has resulted in significant acquired
distinctiveness and an overwhelming public awareness of the MAESTRO
brand.
11.The Expert acknowledged the following points:
(a) “I accept that the
Complainant has gained a degree of distinctiveness [in MAESTRO]”
(PARAGRAPH 7.11);
(b) “I accept that a
number of the domain names relied upon by the Complainant stretch the
boundaries of what can properly be regarded as generic
and in
one
instance, <forrestgump.co.uk>, the name is clearly not
generic” (Paragraph 7.24);
(c) “I treat with a
considerable degree of scepticism the Respondent’s assertions (i) that he
was unaware of the Complainant’s brand at the date he registered the
Domain Name and (ii) that he |
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intended to “develop” the
Domain Name in the manner described” (Paragraph 7.27)
12.It is for the Complainant to
prove that the registration is Abusive and it is submitted that the
Complainant has done so on the balance of probabilities for the following
reasons:
(a) the Complainant has
shown that the Respondent has a pattern of registrations corresponding to
third party trade marks; and
(b) the Expert should have
attached more weight to his “scepticism” that the Respondent was
unaware of the Complainant’s MAESTRO brand and that he intended to
“develop” the Domain Name. |
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The Respondent’s Response |
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1. The Respondent considers
this Appeal to be unmeritorious as it is merely the re-submission of
previously unsuccessful allegations without offering anything further.
Such a vexatious appeal should not be considered. To the extent it is, the
Respondent submits the following in response to the Appeal Notice (“the
Notice”).
Respondent’s lack of Response and
Correspondence
2. The Respondent notes paragraphs 2-4 of the
Notice.
3. The Respondent accepts
paragraph 5 of the Appeal to the extent the Claimant acknowledges the
Expert has a right to regard all evidence submitted by the Complainant.
The Complainant, in its unsuccessful complaint, both referred to the
correspondence sent by the Respondent and attached it to their
submissions. The Respondent, therefore, believes it is disingenuous for
the Complainant to now complain that the expert “relied on it to such a
large extent.”
4. For the avoidance of
doubt, the Respondent confirms the information contained in its response
to the original complaint is to the best of the Respondent’s knowledge
true and accurate. |
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5. In any event, the
correspondence was sent in good faith to prevent any vexatious
complaint. |
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6. Furthermore, a formal
response to the initial complaint is not mandatory nor, in light of the
lack of substance to the complaint, was it considered necessary. The
Respondent considers that raising this point as a ground on which to
appeal the decision is a further example of the disingenuous and vexatious
nature of this Appeal.
Pattern of Abusive Registrations
7. The Respondent notes the
words of the Expert quoted in paragraph 7 of the Appeal but denies
paragraph 8. |
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8. The Complainant does not
provide substantive evidence of abusive behaviours on the balance of
probabilities; it merely asserts an appearance of impropriety and imputes
guilt. The Panel is not charged with assessing the merits of previous
registrations, only the Domain Name in question. In the absence of any
previous, nor pending, complaints, no impropriety can reasonably be
inferred.
9. The Domain Name is a
generic term, not exclusively referable to the Complaint; evidenced by the
plethora of other domain names including or incorporating
‘maestro’.
Evidential Burden
10.The Respondent denies that a
far higher test than was appropriate was applied. There is no evidence to
suggest the expert applied a test higher than necessary in the
circumstances. |
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11.It is perfectly feasible that
someone would register the term ‘maestro’ without the Complainant in mind
as it is a generic term, not exclusively referable to the Complainant.
Indeed, in the Notice, the Complainant concedes that “MAESTRO has a
dictionary definition and has been used as a trade mark by other
organisations.”
12.Furthermore, it is perfectly
feasible that someone would want to register a domain name with the term
‘maestro’ and then develop that domain due to its potential. It is a word
that finds its true meaning in another language, thereby increasing its
potential use and audience, and is used in English parlance with laudatory
connotations, thereby benefiting from such corresponding goodwill. Such
potential is evidenced by the |
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sheer number of ‘maestro’ domain
names registered with no other variation beyond the corresponding
suffix.
Conclusion
13.The Complainant has simply not
satisfied the evidential burden incumbent on it and there are no grounds
for appealing the decision. |
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14.The Respondent is guilty of
nothing more than registering the Domain Name before the Complainant. This
is not a ground of appeal.
15.The Domain Name is a generic
term with laudatory connotations, the benefit of which is both recognised
and enjoyed by many other proprietors of domain names incorporating the
term ‘maestro’ with no other variation other than the
suffix. |
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16.This Appeal should be dismissed.
8.
Discussion and Findings:
General
In order for the Complainant to
succeed it must (Policy §2) prove to the Panel, on the balance of
probabilities, both:
that it has Rights in respect
of a name or mark which is identical or similar to the Domain Name;
and
that the Domain Name, in the
hands of the Respondent, is an Abusive Registration as defined in
Paragraph 1 of the Policy.
The meaning of ‘Rights’ is
clarified and defined in the Policy in the following terms:
Rights includes,
but is not limited to, rights enforceable under English law. However, a
Complainant will be unable to rely on rights in a name or term which is
wholly descriptive of the Complainant's business;
If the Complainant satisfies the
Panel that the Complainant has relevant rights, the Panel must address
itself to whether the registration by the Respondent of the Domain Name is
abusive.
An Abusive Registration is defined in the Policy as
follows:
Abusive Registration means a Domain Name
which either: |
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was registered or otherwise
acquired in a manner which, at the time when the registration or
acquisition took place, took unfair advantage of or was unfairly
detrimental to the Complainant's Rights; OR
has been used in a manner
which took unfair advantage of or was unfairly detrimental to the
Complainant's Rights;
The Issues before the
Panel |
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There is no dispute between the
parties that the Complainant has rights in respect of a name or mark (i.e.
MAESTRO), which is identical or similar to the Domain Name.
Accordingly, the Panel merely has
to focus its attention on whether or not the Domain Name is an Abusive
Registration in the hands of the Respondent.
As indicated above, a domain name
can be an Abusive Registration either because it was registered with
abusive intent or because it has been used in an abusive
manner.
The issue before the Panel is a
relatively straightforward one, for in the particular circumstances of
this case, all depends upon whether the Complainant can satisfy the Panel
on the balance of probabilities that the Respondent registered the Domain
Name and/or has used the Domain Name with the Complainant in
mind.
As can be seen from the
Complainant’s contentions set out in the decision at first instance, the
Complainant’s contentions as to Abusive Registration take a number of
forms, but all stand or fall on this particular issue.
The Complainant prays in aid the following matters,
namely:
1. The Respondent’s denial
of all knowledge of the Complainant’s MAESTRO trade mark. The Complainant
claims that the fame of the mark is such that this denial should not be
believed.
2. The Respondent’s
statement that he intends to use the Domain Name for musical downloads,
education and tuition services.
3. The Respondent has made a
habit of registering domain names featuring the well-known trade marks of
others and the Domain Name is part of that pattern.
The Complainant contends that
these three matters (or one or more of them) should lead the Panel to
conclude that the Respondent registered and/or has used the Domain Name
with a view to taking unfair advantage of or causing unfair detriment to
the Complainant’s Rights. The Panel deals with each of these matters in
turn: |
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Respondent’s knowledge of the Complainant’s trade
mark
The Panel is inclined to agree
with the Expert that the Respondent might be expected to have known of the
Complainant’s MAESTRO trade mark when he registered the Domain Name.
Whether he had it in mind when he registered the Domain Name is another
matter. It might be said (as the Complainant would undoubtedly say):
“Well, of course, he had the Complainant in mind. Why otherwise would he
make the implausible claim that he was unaware of the Complainant’s
brand?”. The Panel is not prepared to go so far as to accept that, but
even assuming that the Respondent was aware of the trade mark, he
would also have been aware of the automobile trade mark of the same name.
Why should he be assumed to have had the Complainant’s trade mark in mind
as opposed to the automobile trade mark?
Additionally, knowledge of the
Complainant’s trade mark only gets the Complainant part of the way. When
the trade mark in question is a dictionary word, there has to be something
more than knowledge of the trade mark to justify a finding of Abusive
Registration. Were it otherwise, owners of trade marks which are
dictionary words would effectively be able to monopolise the use of such
words for domain names.
Of course, if the Respondent was
lying when he said that he was unaware of the Complainant’s trade mark, he
might have done so simply because he was aware that there have been
several decisions under the DRS Policy stating categorically that
knowledge of the Complainant’s trade mark at the relevant time is crucial
to a successful complaint. It is an easy thing to say and difficult to
disprove, unless the trade mark in question is a very well-known mark and
while the Complainant’s trade mark is well-known in many circles, it is
probably not yet in the MASTERCARD class, for example.
Nonetheless, the Panel accepts
that there is scope for scepticism and that it is a factor to weigh in the
balance.
Respondent’s intentions
When a domain name registrant (and
particularly a domain name dealer) is approached by a would-be purchaser
of a domain name, it is commonly the case that the registrant will talk up
the value of the domain name. One way of talking it up is to represent
that a significant investment has been made in it or, if there is no
demonstrable business associated with the domain name, in plans that the
registrant has for the domain name. If the registrant has reason to fear
an attack from a rights owner, whether it be a litigious attack or a
complaint under the relevant domain name dispute resolution policy, the
registrant will ordinarily seek to justify his choice of name, distancing
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In this case, the Respondent has
behaved entirely predictably. In his email of 24 July, 2006 he told the
Complainant’s representative “I have already put a considerable amount
of time and energy into the setup of my business for this brand over the
year.” At that time he did not know that his would-be purchaser was a
representative of the Complainant. When he was approached openly by the
Complainant’s solicitors and threatened with legal proceedings, he
responded (his letter of 10 April, 2007) by seeking to justify his choice
of name saying that he had “plans to use it for musical downloads,
educational and tuition services” i.e. services pertinent to the
dictionary meaning of ‘maestro’.
At no stage has the Respondent
produced any evidence of his plans, the product of the “considerable
amount of time and energy”, which he claims to have put into the
business. It would have been very easy for him to have produced some
supporting material had he wished to do so.
The Panel is prepared to assume
that the Respondent has not devoted any significant time and energy in the
Domain Name and never had the plans for it, which he claims to have had.
His purposes in the above communications were first to talk up the value
of the Domain Name and secondly to see off the Complainant.
Again, this is a factor for the
Panel to weigh in the balance, but in the particular circumstances of this
case (primarily the very nature of the Domain Name), the Panel does not
give it much weight.
The alleged pattern
The evidence before the Panel is
that between May 2004 and May 2005 the Respondent registered 12 domain
names featuring the well-known names and trade marks of third parties. The
names and trade marks are 7 in number, namely: GOLDEN ARCHES, BIG BROTHER,
BEVERLY HILLS COP, FORREST GUMP, NET NAMES, PHONE NAMES and POP
IDOL.
The 12 domain names identified
certainly represent a pattern; but is the Domain Name part of that
pattern?
On the evidence before it, the Panel does not believe that it
is.
First, while most of the names in
that pattern of names include ordinary dictionary words, they are
combinations of words, being combinations, which are either so well-known
that their ordinary meaning is overwhelmed by their fame as trade marks (
e.g. BIG BROTHER and POP IDOL) or combinations, which are not common
expressions (e.g. NET NAMES and GOLDEN ARCHES). BEVERLY HILLS COP and
FORREST GUMP are, of course, in a class of their own as names. MAESTRO on
the other hand, unlike any of the others is at least as much known for its
ordinary English meaning as for anything else. |
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Secondly, the Domain Name was
registered in a different time period, almost a year after the last of the
other domain names. Had the pattern been shown to have extended throughout
the interim period, the Panel might have viewed the situation
differently.
Finally, the Panel suspects that
the domain names identified by the Complainant are only a small proportion
of the domain names in the Respondent’s portfolio. The Complainant, in its
Appeal Notice, carefully states “All of the domain names in the
Complaint are either identical to or incorporate famous third party
trade marks ….”
If it were the case that the
Respondent’s portfolio comprised the Domain Name and the objectionable
domain names cited in the Complaint and no others, the Panel might have
been inclined to draw the inference contended for by the Complainant, but,
as the Respondent is a domain name dealer, manifestly that is not the case
and the Panel is not prepared to draw that inference.
Conclusion
Where a domain name is a single
ordinary English word, the meaning of which has not been displaced by an
overwhelming secondary meaning, the evidence of abuse will have to be very
persuasive, if it is to be held to be an Abusive Registration under the
DRS Policy.
In this case the Respondent has
not done himself any favours by having in his portfolio some obviously
objectionable names and by making what appear, in the absence of any
supporting evidence, to be disingenuous, self-serving claims in respect of
the Domain Name.
However, it is up to the
Complainant to prove, on the balance of probabilities, that the
registration is abusive. While the Panel has not found this an easy case,
the Panel is not satisfied on the evidence before it that the Domain Name
in the hands of the Respondent is an Abusive Registration.
9.
Decision
The Panel therefore dismisses the
Appeal, reaffirms the Expert’s decision and directs that NO ACTION be
taken in respect of the Complaint. |
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Chris Tulley
Tony Willoughby
Mark de
Brunner |
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Dated:13 December, 2007 12 |
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