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Green Science & Micro-Bac International [1999] IECA 547 (16th April, 1999)
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[1999] IECA 547
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Green Science & Micro-Bac International [1999] IECA 547 (16th April, 1999)
COMPETITION
AUTHORITY
Competition
Authority Decision of 16 April 1999 relating to a proceeding under Section 4 of
the Competition Act, 1991.
Notification
No. CA/990/92E: Green Science & Micro-Bac International
Decision
No. 547
Price £0.40
£0.80
incl. postage
Notification
No. CA/990/92E: Green Science & Micro-Bac International
Decision
No. 547
Introduction
1.
Notification was made by GreenScience Ltd & Micro-Bac International Inc.,
on 30th September 1992 with a request for a certificate under
section 4(4) of
the
Competition Act, 1991 or, in the event of a refusal by the Competition
Authority to grant a certificate, a licence under
Section 4(2) in respect of an
agreement for the purchase of technology and exclusive manufacture and
distribution of bacterial products.
The
Facts
(a)
Subject of the Notification
2.
This notification concerns an agreement dated June 27th 1990, for the purchase
of technology and exclusive manufacture and distribution of bacterial products,
between GreenScience and Micro-Bac International. Under the agreement,
Micro-Bac International grants exclusive rights to Green Science to the
technology and know-how of the products, relating to the production and
marketing of commercial products composed of (naturally occurring) bacteria.
(b)
The Parties Involved
3.
GreenScience Ltd, with a registered address at Broomhill Road, Tallaght, Dublin
24, is 82.5% owned by The Cross Group. The Cross Group is a privately owned
Irish holding company with interests in human and veterinary pharmaceuticals.
The parties stated that no other company in The Cross Group is engaged in the
relevant market served by GreenScience Ltd. Micro-Bac International Inc. is a
private US corporation with a registered address at 9607 Gray Boulevard,
Austin, Texas, USA.
(c)
The Products and the Markets
4.
The products, the subject of the technology being purchased, are based on
naturally occurring bacteria and have an application in the degradation of
organic matter (e.g. grease in grease traps in hotels and restaurants, slurry
in pig and poultry farms and sewage in local authority sewage works). The
products are manufactured in Dublin by GreenScience Ltd based on the US
technology.
5.
The parties claimed that the products were somewhat novel and had not yet
gained any significant acceptance in the Irish market place over chemical
(substitute) products. The parties further claimed that the Irish market for
the products was small with sales of the products at less than 1% of the
market.
(d)
Structure of the Market
6.
The parties claim that there are a
number
of
competing
firms in the relevant market: Inter-Bio Ltd being the only one of significance
in Ireland. The parties claimed that there are many substitute products,
mainly chemically based, commanding the major market share (probably in excess
of 99%).
7.
The Authority is of the view that the relevant product market is the market for
the degradation of organic compounds. Within that market, there are both
chemically-based and the newer more naturally occurring bacterial products
available for commercial application. This notification concerns the latter.
(e)
The Notified Arrangement
8.
The purpose of the notified arrangement is to give GreenScience Ltd the rights
to manufacture the listed products based on Micro-Bacs technology and to
distribute the products in the State and certain parts of the world, excluding
North and South America. The
agreement
prevents MicroBac giving its technology or distribution rights in the State and
elsewhere to any other company. The agreement obliges GreenScience to purchase
the nutrients used in the manufacture of the products from Micro-Bac.
9.
Under Clause 2, Micro-Bac International appoints GreenScience Ltd as its sole
licensee for the Territory and under Clauses 3.3 Micro Bac International agree
to supply GreenScience Ltd with whatever bacteria they require for all its
production of the products. Under clause 5.1 the parties are to inform and
make available to each other any improved or altered version of the products,
technology and know-how. Under Clause 5.2 GreenScience Ltd agree not to compete
with MicroBac outside the Territories in the production or sale of the products.
(f)
Submissions by the Notifying Parties
10.
The parties submitted that they do not believe that the agreements, or any
aspects of the agreements, restrict them in their freedom to take independent
commercial decisions.
Arguments
in Support of a Grant of a Certificate
11.
The parties claim that the products and the technology relating to them are
novel
and
give the consumer a choice. Without the technology, GreenScience could not
manufacture the products in Ireland and without the protection of distribution
rights GreenScience would not have the confidence to invest in the project.
The notifying parties further claimed that competition is not affected as there
are other producers of similar products based in the Irish market.
Assessment
(a)
Applicability of Section 4(1)
12.
Section 3(1) of the
Competition Act defines an undertaking as ‘a person,
being an individual, a body corporate or an unincorporated body engaged for
gain in the production, supply or distribution of goods or the provision of a
service. GreenScience Ltd & Micro-Bac International Inc., are therefore
undertakings and the agreement is an agreement between undertakings. The
agreement has effect within the State.
(i)
The status of the exclusive agreement
13.
The parties notified the agreement as an agreement for the purchase of
technology and the exclusive manufacture and distribution of bacterial
products. It is, in many respects, a know-how licensing agreement
(incorporating a right in Clause 2 to use the trademarks, if desired) whereby
the licensee, GreenScience Ltd is granted an exclusive right to exploit the
licensed technology
within
the State.
(ii)
The exclusive agreement
14.
The Notification concerns an agreement for the purchase of technology and
exclusive manufacture and distribution of bacterial products and, in effect,
provides for the licensing by Micro-Bac International of GreenScience Ltd of
certain know-how, marketing information and to manufacture and distribute the
products in the State. The Authority has set out its economic assessment on
intellectual property rights,
vide
Decision No. 506.
15.
It is the view of the Authority that the Clauses in the agreement do not
restrict competition. Clause 5.2, which requires GreenScience Ltd not to
compete with MicroBac outside the Territories in the production or sale of the
products, does not affect competition in the State or in any part of the State.
Therefore the Authority is of the opinion that the clauses in the agreement do
not constitute restrictions on competition within the meaning of
Section 4(1)
of
the Act.
(b)
The Decision
16.
In the Authority’s opinion, GreenScience Ltd and Micro-Bac International
Inc., are undertakings within the meaning of
Section 3(1) of the
Competition
Act and the notified arrangement constitutes an agreement between undertakings.
In the Authority’s opinion the exclusive agreement dated 27th June 1990
does not contravene
Section 4(1) of the
Competition Act.
The
Certificate
The
Competition Authority has issued the following certificate:
The
Competition Authority certifies that, in its opinion, on the basis of the facts
in its possession, the agreement between GreenScience Ltd and Micro-Bac
International Inc. notified under
Section 7 of the
Competition Act on 30th
September 1992 (Notification No. CA/990/92E) does not contravene
Section 4(1)
of the
Competition Act, 1991, as amended.
For
the Competition Authority
Professor
Patrick McNutt
Chairperson
16
April 1999
© 1999 Irish Competition Authority