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Irish Music Rights Organisation Ltd/Independent Radio Stations. [1995] IECA 449 (18th December, 1995)
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Irish Music Rights Organisation Ltd/Independent Radio Stations. [1995] IECA 449 (18th December, 1995)
Competition
Authority Decision of 18 December 1995 relating to a proceeding under Section
4 of the Competition Act, 1991.
Notification
No. CA/5/91E - Irish Music Rights Organisation Ltd/Independent Radio Stations
Decision
No. 449
Introduction
1.
Notification was made on 3 October 1991 of the standard copyright music
licence agreement between Irish Music Rights Organisation Ltd (IMRO) and
independent radio stations. A request was made for a certificate under
Section
4(4) of the
Competition Act, 1991 or, in the event of a refusal by the
Competition Authority to issue a certificate, a licence under
Section 4(2).
Notice of Intention to grant a certificate in respect of the standard agreement
was published on 10 November 1995. In addition the Minister for Arts, Culture
and the Gaeltacht was invited to offer observations pursuant to
Section 4(5) of
the Act.
The
Facts
(a)
The subject of the notification
2.
The notification concerns the standard agreement, as amended in November 1992
between IMRO and independent radio companies, as licensees, whereby IMRO
licenses the broadcast of its repertoire of musical works in return for the
payment of royalties. At the date of notification there were 20 standard
agreements made. The standard agreement was amended in November 1992.
Notifications were also received in respect of IMRO's standard copyright music
licence agreement with public performance users (public houses, hotels,
theatres etc) and the licence agreement with RTE and these are being dealt with
separately.
(b)
The parties involved
IMRO
3.
IMRO was the Irish subsidiary of the UK based Performing Rights Society
(PRS) until 16 December 1994, when following a change in IMRO'S Memorandum and
Articles of Association, it became an independent company. Since January 1995
it has been operating as an independent collecting society on behalf of its
creator and publisher members, who have entered into
assignment
agreements with IMRO, and on behalf of foreign collecting societies, including
PRS, with which it has non-exclusive reciprocal arrangements. The standard
assignment arrangements between IMRO and its members, as amended, were the
subject of the Authority's Decision No. 445 of 15 December 1995.
Independent Radio Stations
4.
According to the review for 1994 published by the Independent Radio and
Television Commission (IRTC) there were 23 independent radio stations operating
in specified franchise areas in the State, including 4 in Dublin. The stations
are operated by commercial companies which provide local radio broadcasting
services with their income derived from advertising and sponsorship. Combined
revenue of the companies from advertising and sponsorship was £18.1m in
1993.
(c)
Copyright legislation
5.
Certain provisions in the
Copyright Act 1963 relate to the public
performance of copyright material viz.
(1)
Section 7(3) of the
Copyright Act 1963 states: "copyright in a work is
infringed by any person who not being the owner of the copyright and without
the licence of the owner thereof does or authorises another to do in the State
any of the acts referred to ......"
(2)
Section 8(6) of the
Copyright Act states: "The acts restricted by the
copyright in a literary dramatic or musical work are:
(a)
reproducing
the work in any material form
(b)
publishing
the work
(c)
performing
the work in public
(d)
broadcasting
the work
(e)
causing
the work to be transmitted to subscribers to a diffusion service
(f)
making
any adaptation of the work
(g)
doing
in relation to an adaptation of the work any of the acts mentioned in paragraphs
(a)
to (e) of this subsection".
The
Act also provides a mechanism whereby disputes relating to a licence scheme may
be referred to the Controller of Patents, Trade Marks and Designs
6.
Effectively the legislation provides that before any of the "restricted acts"
listed at para. 5(2) above take place the permission of the copyright owner or
his authorised representative is required. IMRO's function is to license all
users of its musical repertoire whether being performed publicly, being
broadcast on radio or television or being retransmitted by cable.
(d)
The product and the market
7.
The product involved in this notification is the broadcasting performance
right contained in the IMRO repertoire of musical works. The IMRO repertoire
includes the rights in musical works assigned to it by its members, who are the
composers, authors, lyricists and/or publishers of the works, as well as rights
assigned to it by foreign based collecting societies which have entered into
reciprocal agreements with IMRO. The performing right, which comprises the
rights of public performance, broadcasting and cable diffusion of musical
works, is part of the copyright which is a property right which when used by
others entitles the owner or assignee to remuneration. IMRO licenses the public
performance of the musical works contained in the IMRO repertoire and the users
pay royalties to IMRO in recompense for the copyright contained therein. The
licence from IMRO to the public broadcast users enables them to lawfully use
the musical works in the IMRO repertoire.
8.
The service associated with the notified arrangements is the transmission of
radio broadcasts by Irish based radio stations. The market is therefore that
for radio broadcasting and the upstream market for copyright musical works,
which is the essential raw material of most commercial radio broadcasting. In
the area of radio broadcasting RTE dominates with Radio 1 and 2 FM but the
independent radio stations have attracted a large audience since their advent
some years ago. The Joint National Listenership Research published in February
1995 shows Radio 1 with a listenership share of 37%, 2FM with 21% and the
independent local radio stations with 41%. British stations, Northern Ireland
stations, community stations, other foreign stations and pirate stations make
up the balance of the radio market in the State. Although each independent
radio station is allocated a designated franchise area within the State,
collectively their activities cover the whole State. The relevant geographical
area affected by the arrangements is, therefore, the State.
9.
IMRO estimated that its income from royalties within the State in 1994 was
obtained as follows:
RTE
£1,857,000
Local
radio
702,000
Cable
& satellite
323,000
2,882,000
Other
Public Performance users
3,595,000
Total
£6,477,000
(e)
The notified arrangements
10.(i)
The standard notified agreement, which was amended in relation to the method
of calculating royalties in November 1992, following negotiations with the body
representing the independent radio stations, is made between IMRO and the
licensee, who is described as a sound broadcasting contractor within the
meaning of
Section 4(2)(a) of the
Radio and Television Act, 1988. Under clause
2 "Subject to the exemptions and limitations hereinafter set out IMRO hereby
grants to the Licensee licence and authority to broadcast the repertoire of
IMRO in the territory." Repertoire is defined as "all or any musical works
including any words associated therewith in which rights to broadcast and
authorise others to do the same are or may be at any time during the term of
this Agreement vested in IMRO in the territory." The territory is defined as
the Republic of Ireland.
(ii)
Clause 3 and Schedule 1 set out the extent of the licence granted which may be
amended from time to time pursuant to changes in the extent of the rights
administered by IMRO. In the event of a substantial amendment either party may
require renegotiation of the terms of the agreement. Under Schedule 1 the
licence does not extend to
-
dramatico-musical
works;
-
words
written for some commercial advertisements;
-
musical
works by microwave distribution;
-
musical
works where words other than the words normally associated with the musical
works are being used;
-
musical
works which have been adapted or re-arranged;
-
musical
works in dramatic form;
-
recorded
musical works if the recording infringed copyright; and
-
words
associated with a musical work if the music is not played.
(iii)
Clause 4 provides for the payment of royalties by the licensee in accordance
with Schedule 2 to the agreement. Schedule 2, as amended in 1992, provides for
the calculation of royalties, based on percentages of the licensees net revenue
which percentages increase as earnings increase. It also provides for
remittance arrangements. Net revenue is defined as the aggregate of net
advertising revenue, income from subscribers, donations, income from
sponsorship but less any levy payable to IRTC with restrictions on the
deductions allowable. Clause 5 and Schedule III make provision for the
submission by the licensee of weekly returns to IMRO of all musical works
broadcast simultaneously with their live performance or broadcast after
recording by the licensee. In respect of other musical works, sample lists
compiled on days specified by IMRO are to be submitted each month. Such further
information as IMRO may reasonably require from time to time is also to be
furnished by the licensee. Clause 7 entitles IMRO to inspect relevant books and
records of the licensee although the licensee can require such inspection to be
made by an auditor, nominated by the President of the Institute of Chartered
Accountants, at the licensee's expense.
(iv)
The sample amended agreement notified was deemed to have commenced on 1
September 1989 and was to extend until 31 December 1996 unless terminated
earlier in accordance with clause 8. Clause 8 provides for termination of the
agreement by IMRO in the event of a breach of obligations under the agreement
which is not remedied by the licensee within 30 days of being so required by
IMRO. Either party may also terminate the agreement in the event of the other
entering into receivership or liquidation, or if a substantial amendment is
made to the extent of the licence as provided for in Schedule 1.
(f)
Submission of IMRO
11.
IMRO stated that the notified agreement did not prevent, restrict or distort
trade in goods or services in the State or in any part of the State. They also
stated that a mechanism had already been provided for regulating the market
between copyright owners and the persons requiring licences. This mechanism
had been provided in Part V of the
Copyright Act, 1963, which entrusted these
functions to the Controller of Patents, Trade Marks and Designs. The
Competition Authority, therefore, had no jurisdiction to consider the
provisions of the notified licence agreement. IMRO also stated that the Court
of Justice of the European Communities had recognised that copyright management
societies pursued a legitimate aim when they endeavoured to safeguard the
rights and interests of their members vis-a-vis the users of recorded music
(Ministere Public v Tournier and Lucazeau v Sacem, both in 1989). The
contracts concluded with users for that purpose, therefore, could not be
regarded as restrictive of competition for the purposes of Article 85 unless
the practice exceeded the limit of what was necessary for the attainment of
that aim.
12.
They stated that the Court of Justice had also accepted that the right to
receive a fee was an essential feature of the property itself and had
acknowledged the necessity of guaranteeing proper remuneration for the
intellectual accomplishment and associated financial risk of the creator.
Implicit in this was an acceptance that, without such remuneration, the
incentive to produce musical works would have been very significantly reduced,
in the absence of other forms of public financial support. This would
obviously have been very much to the detriment of the ultimate consumers, the
general public, but also of the licensed users who earned part or all of their
livelihood in providing public performances. As to what constituted proper
remuneration, statute had provided a method of resolving the issue (Controller
of Patents, Trade Marks and Designs) thus removing control over pricing from
IMRO and the creators and therefore from the scope of the consideration by the
Authority. It was believed that, as far as the ultimate consumer - the
listening public - was concerned, the arrangements were very beneficial indeed.
Once the appropriate royalties had been paid, a licence could be obtained for
the performance of any work in the IMRO repertoire, with no restrictions.
(g)
Submissions of Other Parties
13.
Views on the notified agreement were submitted by the Association of
Independent Radio Stations (AIRS) which represents the majority of the
independent radio stations in the State. The Independent Radio Stations
Copyright Association which represents some independent radio stations also
submitted views on the notified agreement. Views were also submitted by
individual independent radio stations such as Carlow Kilkenny Radio and Tipp
FM. All these views were submitted in early 1992 i.e. prior to the amendment
made in the standard agreement.
14.
The main points made on behalf of the independent radio stations in relation
to the notified agreement may be summarised as follows:-
- the
basic right of composers and authors (creators) to receive royalties for their
work was recognised;
- IMRO
operated a monopoly which abused its position especially in the area of pricing
policy;
- the
level of IMRO charges for the independent radio stations were excessive and
should be the subject of flexible negotiations between IMRO and the radio
stations;
- the
royalties payable under the notified agreement were an onerous imposition on
the finances of independent radio stations in Ireland;
- the
IMRO monopoly should be examined in depth by the relevant authorities;
- a
certificate or licence under the
Competition Act 1991 should be refused because
according to AIRS the assignment of rights "prevents artists from competing
with one another in the rate of royalty which they charge users for the playing
of their compositions. The members of the (radio) association are unable to
negotiate the basis of the charges with individual artists or with different
representatives of artists. Competition is prevented, therefore, in the market
for the transmission of music by radio, television, the playing of tapes,
records or discs or even of live performances to the public."
In
addition AIRS also stated that in its opinion all of the conditions of
Section
4(2)(ii) of the
Competition Act were not satisfied.
(h)
EU Law
15.
Since December 1994 IMRO has had a non-exclusive reciprocal arrangement with
PRS, whereas previously users could only obtain the PRS repertoire through
IMRO. In 1989
the
European Court of Justice held that
"Article
85 of the EEC Treaty must be interpreted as prohibiting any concerted practice
by national copyright-management societies of the Member States having as its
object or effect the refusal by each society to grant direct access to its
repertoire to users established in another Member State."
[1]
Assessment
16.
Section 4(1) of the
Competition Act, 1991 prohibits and renders void all
agreements between undertakings, decisions by associations of undertakings and
concerted practices which have as their object or effect the prevention,
restriction or distortion of competition in trade in any goods or services in
the State, or in any part of the State.
(b)
The Undertakings
17.
The term "undertaking" is defined in
Section 3(1) of the
Competition Act, 1991
as "a person being an individual, a body corporate or an unincorporated body of
persons engaged for gain in the production, supply or distribution of goods or
the provision of a service."
18.
IMRO is a corporate body engaged for gain in the licensing of music
performing rights and is therefore an undertaking. The licensees are the
companies operating the independent radio stations which are engaged for gain
in broadcasting and advertising. They are therefore undertakings. The notified
agreement is an agreement between undertakings. The agreement has effect within
the State
19.
In its submission IMRO argued that because of the mechanisms provided in
Part V of the
Copyright Act 1963 for regulating the market between copyright
owners and persons requiring licences, the Authority had no jurisdiction to
consider the provisions of the notified agreement. The Authority rejects this
argument. While Part V of that Act makes provision for the determination by the
Controller of Patents, Trademarks and Designs of disputes relating to
royalties, remuneration and certain other copyright matters, the provisions of
the
Competition Act 1991 apply to all agreements between undertakings.
(c)
Applicability of Section 4(1)
20.
In this decision the Authority is concerned with the relationship between IMRO
and the independent radio stations. The licence granted by IMRO is a
non-exclusive licence authorising the public performance by radio broadcast of
all musical works in the IMRO repertoire. The IMRO repertoire consists of
those works assigned to it by its members and works assigned by their members
to those overseas collecting societies, with which IMRO has entered into
non-exclusive reciprocal arrangements. Thus the licence granted by IMRO is, in
effect, a blanket licence to use all copyright music.
21.
The IMRO blanket licence however is not the only means by which the
independent radio stations can secure the right to use copyright music. By
virtue of the amended arrangements between IMRO and its members, which are
described in the Authority's Decision No. 445, it has been open to the users,
since October 1995, to offer to deal directly with individual Irish creators
and publishers if they so wish. As the arrangements between IMRO and other
collecting societies are non-exclusive, it has also been open to the radio
stations to deal directly with overseas societies in respect of their musical
repertoire since December 1994 when IMRO became an independent company. This
answers one of the complaints made by the radio stations.
22.
The Authority recognises however that the conclusion of individual
agreements between large numbers of creators and users would involve
substantial transactions costs which would make such agreements highly
impractical. For this reason it considers that the IMRO blanket licence is an
alternative to such individual agreements and is primarily designed to reduce
transactions costs and facilitate both creators and users. In the absence of a
blanket licensing system for copyright music the transactions costs involved in
concluding individual agreements would, particularly in many cases involving
smaller radio stations, be prohibitive, and radio stations would therefore be
denied the right to lawfully use copyright music. This could have a
detrimental impact on competition in the radio broadcasting market since only
very large undertakings could afford the substantial transaction costs involved
in concluding individual licence agreements. For these reasons the Authority
believes that the blanket licence, even though it means that all copyright
music is sold collectively, does not constitute an anti-competitive arrangement
per
se.
23.
The IMRO licence is non-exclusive and IMRO places no limits on licence
numbers. Thus any radio station wishing to use copyright music may do so by
obtaining a licence from IMRO in return for payment of the appropriate fee.
Users are not compelled by the licence to play only music included in the IMRO
repertoire. They can play other music, primarily music no longer subject to
copyright protection. Nor is the user obliged to play any particular
selections from the IMRO repertoire.
24.
The other main complaints made by the independent radio broadcasters in
respect of the licence agreement were that the royalties charged by IMRO were
excessive, unreasonable and imposed an undue financial burden which affected
the viability of their businesses and their ability to compete. In its
submission IMRO also argued that because of the statutory powers of the
Controller of Patents, Trademarks and Designs to determine proper
remuneration, pricing should be outside the scope of the Authority's
consideration.
25.
As indicated in para.18, the Authority does not accept the claim that the
Competition Act does not apply to the notified arrangements. The Authority's
functions under
Section 4 of the
Competition Act are confined to considering
whether or not an agreement 'prevents, restricts or distorts competition'. By
and large therefore it is not the function of the Authority to adjudicate on
the fairness of the terms of an agreement as between the parties, and, in
particular, to arbitrate on matters such as prices. Clearly if IMRO set
tariffs in a discriminatory fashion so as to place individual radio stations at
a competitive disadvantage this would offend against
Section 4(1)(d). The IMRO
tariff structure sets uniform rates of payment for independent radio stations.
Thus in the Authority's opinion, it does not apply dissimilar conditions to
equivalent transactions. The Authority therefore concludes that the
arrangements do not have as their object or effect, the prevention, restriction
or distortion of competition within the State or any part of it. They do not
therefore offend against
section 4(1).
(d)
The Decision
26.
In the Authority's opinion, Irish Music Rights Organisation Ltd and the
independent radio broadcasters are undertakings within the meaning of
Section
3(1) of the
Competition Act, 1991 and the notified standard broadcast copyright
music licence agreement, as amended in November 1992, is an agreement between
undertakings. In the Authority's opinion, the notified agreement does not
offend against
Section 4(1) of the
Competition Act, 1991, in the context that
it is open to the independent radio stations to obtain licences from the
individual owners of the copyright material, who are members of IMRO, and from
overseas licensing organisations.
The
Certificate
27.
The Competition Authority has issued the following certificate:
The
Competition Authority certifies that, in its opinion, on the basis of the facts
in its possession, the standard copyright broadcast music licence agreement
between Irish Music Rights Organisation Ltd and the independent radio
broadcasters notified under
Section 7 on 3 October 1991 (notification no.
CA/5/91E), and as amended in November 1992, does not offend against
Section
4(1) of the
Competition Act, 1991, in the context that it is open to the
independent radio stations to obtain licences from the individual owners of the
copyright material, who are members of IMRO, and from overseas licensing
organisations.
For
the Competition Authority.
Des
Wall
Member
18
December 1995
[ ] 1Ministere
Public .v. Tournier [1989] ECR 2521 and Lucazeau and others .v. Sacem and
others [1989] ECR 2811
© 1995 Irish Competition Authority